We sell ethically sourced fair trade toys, create fair paying jobs in developing nations and share the joy that toys and books bring children to those who need it most.


Our Mission

We have a bold vision to become the number one social impact toy store in the world and deliver over 1 million toys and books to orphans in Africa and around the world with the help of our customers and not-for-profit partners.

We will deliver toy and books that will have a sustainable educational impact on the disadvantaged children in Africa and around the world, with the aim of improving the developmental skills and youth literacy rate in developing nations.

People underestimate the benefits of toys and books on children’s development of their imagination, creativity, problem solving and social skills.
— Philip Evangelou, Founder of Kupendo Kids